Core Flow Creation & Optimization
Lead Generation Optimization
Custom Campaign Strategy
SMS Rollout & Management
A/B Testing & Personalization
JS Dental Lab offers dentist-quality custom night guards without the hefty price tag or the hassle of dental visits. By going direct to their professional dental lab, customers save significantly while enjoying the convenience of completing everything from home. With their customer-first approach, JS Dental Lab delivers quality, affordability, and convenience.
JS Dental Lab sought to launch a successful Email and SMS marketing program but lacked the internal expertise and resources to do so. After seeing underwhelming results from previous agencies, they were eager to find a team that could not only provide clear ROI but also align with their brand values and resonate with their ideal customer base. They needed a partner who could leverage their existing list effectively, generate new leads, and foster repeat business from loyal customers.
To meet JS Dental Lab’s goals, Volt Media executed a comprehensive retention marketing strategy that included:
• Flow Revamp and Optimization: Redesigned and continuously optimized pre-purchase and post-purchase email flows to improve customer engagement and drive conversions.
• Beautifully Designed Campaigns: Crafted visually appealing and strategically written campaigns to keep the brand top of mind.
• Subscriber Segmentation: Implemented robust segmentation to ensure targeted and relevant messaging for different customer groups.
• SMS Rollout and Optimization: Launched and refined an SMS channel to complement email efforts and drive immediate engagement.
JS Dental Lab saw transformative results through their partnership with Volt Media:
• 30%+ Revenue Contribution: Email and SMS consistently generated over 30% of monthly revenue.
• $800K Annual Revenue from Email: A significant portion of their yearly revenue was attributed to email campaigns.
• 176% Channel Growth: Achieved remarkable growth in their Email and SMS performance, exceeding expectations and delivering clear ROI.
